Become a communicator of influence
Our Bachelor of Communication will teach you to inform, organise, persuade, negotiate, and entertain with clear, creative and engaging communication skills across all contexts and media.
- Only a full-time option is available to international students on a Student visa. Online programs are not available to Student visa holders.
- * Estimated tuition fees are based on 2025 rates. Refer to international fees for more information.
- Not all majors/minors and elective options are available at every campus. You should refer to the What Can I Study tab, and the proposed study sequence for your chosen campus and intake for further information.
- ^First- and second-year courses available at USC Moreton Bay from Semester 1, 2021. Not all majors and minors available at USC Moreton Bay.
- ^First- and second-year courses available at USC Moreton Bay from Semester 1, 2021. Not all majors and minors available at USC Moreton Bay.
Our Bachelor of Communication will teach you to inform, organise, persuade, negotiate, and entertain with clear, creative and engaging communication skills across all contexts and media.
This flexible degree allows you to tailor your study areas to suit your skills, interests, and career aspirations. Choose to major in social media, journalism, public relations, creative advertising, or marketing, or select elective courses that engages your creative passion and gain exposure to international marketplaces on industry study tours. Spend an entire semester abroad at one of our global partner universities through the Study Overseas program.
In this program you will:
- Gain a breadth and depth of knowledge in the core communication disciplines.
- Become job-ready for a range of media, marketing and communication roles.
- Develop briefs and communication campaigns and work with real clients.
- Experience work as part of an agency team.
- Gain exposure to industry with work placement opportunities.
Majors
Sunshine Coast
Communication majors: Creative Advertising; Journalism; Marketing; Public Relations; Social Media
Moreton Bay
Communication majors: Journalism; Marketing; Social Media
Online
Communication majors: Creative Advertising; Journalism; Marketing; Public Relations; Social Media
Career opportunities:
- Social media manager
- Advertising executive
- Content strategist
- Creative director
- Public relations officer
- Copywriter
- Marketing officer
- Corporate communications officer
Program structure
Introductory courses (3) 36 units
Developing and Graduate courses (13) 156 units
Plus select 12 courses (144 units) toward 1 major and 1 minor:
*With the approval of the Program Coordinator, students may replace a specified communication major or minor with a study component^ that the Program Coordinator deems to be equivalent to an approved USC study component, completed or commenced at another university or comparable tertiary institution.
^A coherent set of courses that develop a particular academic theme which is formally recognised on the Official Statement of Academic Record.
Majors
Minors
- Creative Advertising
- Creative Writing and Publishing
- Journalism
- Marketing
- Public Relations^
- Social Media
^Not currently available at Moreton Bay campus.
Elective courses (8) 96 units
Select 8 elective courses (96 units) from the undergraduate elective course options. Students are strongly encouraged to use their electives to complete courses in the available Communication disciplines
Please note the total number of introductory courses that can be undertaken in this program is 120 units (10 courses).
Note: Program structures are subject to change. Not all USC courses are available on every USC campus.
Total units: 288
Program requirements and notes
Program requirements
In order to graduate you must:
- Successfully complete 288 units as outlined in the Program Structure
- You must select and register your required major(s)/minor(s) as soon as possible
- Complete no more than 10 introductory level (100 coded) courses
Program notes
- Completing this program within the specified (full-time) duration is based on studying 48 units per semester (normally 4 courses) and following the recommended study sequence
- The unit value of all courses is 12 units unless otherwise specified
- It is each students responsibility to enrol correctly according to your course requisites, program rules and requirements and be aware of the academic calendar dates
- Required introductory courses may count toward some majors and minors
- Courses within this program are assessed using a variety of assessment methods which may include essays, seminar presentations, reports, in-class tests and examinations
- As part of your USC program, you may apply to Study Overseas to undertake courses with an overseas higher education provider
- Only a full-time study option is available to international students on a Student Visa
- Refer to the Managing your progression page for help in understanding your program structure, reviewing your progress and planning remaining courses.