Student Handbook, Semester 2, 2010: Bachelor of Arts/Bachelor of Business (Marketing Communication) - commencing Semester 2 | UniSC | University of the Sunshine Coast, Queensland, Australia

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Student Handbook, Semester 2, 2010: Bachelor of Arts/Bachelor of Business (Marketing Communication) - commencing Semester 2

Recommended enrolment pattern for students commencing Semester 2, 2010

This enrolment pattern is designed to comply with program requirements. Variations are possible but should only be considered in consultation with a Faculty of Arts and Social Sciences program adviser.
  • Students with credit transfer or recognition of prior learning should contact a Faculty of Arts and Social Sciences program adviser for enrolment advice.
  • Course offerings may change without notice. Consult the course schedule to confirm current course offerings.
  • Semester 2, 2010

    BUS105 Second Language Teaching Methodologies
    Plus select 1 course from:
    CMN116 Marketing Theory and Practice
    CMN130 Introduction to Creative Writing
    CMN140 Introduction to Journalism
    Plus select 2 core courses from:
    COR109 Introduction to Creative Advertising
    COR110 Communication and Thought
    COR111 Innovation, Creativity and Entrepreneurship

    Semester 1, 2011

    BUS103 Environment, Technology and Sustainability
    BUS104 Business Law and Ethics
    CMN120 Management and Organisational Behaviour
    INT140 Public Relations Strategies and Tactics

    Semester 2, 2011


    BUS108 An Introduction to Australian Politics: The Makings of a Republic?
    CMN102 Introduction to Informatics
    CMN213 Communication Theory and Practice
    CMN231 Editing for the Communications Professional

    Semester 1, 2012

    CMN226 Communication Campaign Planning
    CMN229 Advertising: Copy and Image(or CMN218 Media and Promotion: Tourism and Hospitality in Semester 2, 2014)
    CMN248 Media and Community Relations
    MKG210 Creative Advertising

    Semester 2, 2012

    BUS101 Consumer Behaviour
    BUS106 Applied Research Methods
    MKG220 Accounting for Business
    MKG221 Marketing Communication

    Semester 1, 2013

    BUS102 Sport and Event Marketing
    BUS301 Economics for Business
    CMN216 Advanced Research Methods
    MKG211 Crisis and Issues Management

    Semester 2, 2013

    BUS320 Services Marketing
    CMN251 Corporate Governance and Social Responsibility
    MKG321 International Communication
    Plus select 1 Communication course from:
    CMN224 Marketing Research Project
    CMN228 Advertising Campaigns
    CMN237 The Writer and the Law
    CMN240 Online Journalism
    CMN247 Digital Photojournalism and Feature Writing
    CMN256 Creative Writing for the Illustrated Book
    CMN260 Research into Journalism
    CMN267 Creative Writing B: Novel Ideas
    CMN273 Creativity and Literature: Victorians to Moderns

    Semester 1, 2014

    BUS211 Internship/Research Project (Professional Communication)
    CMN235 Strategic Management
    CMN243 News Writing: Print and Broadcast
    Plus select 1 Arts and Social Sciences elective course 

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