New and emerging technologies are revolutionising the way we do business. In an increasingly digital global marketplace, this cutting-edge degree equips you to generate new business ideas, harness opportunities and drive innovation and growth. Focusing on small to medium businesses, you'll gain a strong understanding of how digital change is impacting organisations, and develop the creative and strategic skills you need to respond to emerging challenges in an agile environment.
- Only a full-time option is available to international students on a Student visa. Online programs are not available to Student visa holders.
- * Estimated tuition fees are based on 2025 rates. Refer to international fees for more information.
- Not all majors/minors and elective options are available at every campus. You should refer to the What Can I Study tab, and the proposed study sequence for your chosen campus and intake for further information.
- *Important - This program will be available to International Students Semester 1, 2020 subject to final approval.
- ^First year courses offered at Moreton Bay campus from Semester 1, 2020
- ^First year courses offered at Moreton Bay campus from Semester 1, 2020
New and emerging technologies are revolutionising the way we do business. In an increasingly digital global marketplace, this cutting-edge degree equips you to generate new business ideas, harness opportunities and drive innovation and growth. Focusing on small to medium businesses, you'll gain a strong understanding of how digital change is impacting organisations, and develop the creative and strategic skills you need to respond to emerging challenges in an agile environment.
In this degree you will:
- Gain the knowledge, techniques and skills you need to understand and implement future digital content, tools and business models
- Learn to create and leverage digital products and data
- Explore emerging business trends like strategic social media, new financing models, and the implications of artificial intelligence
- Get hands-on experience by using the lean startup framework to develop and launch your own venture idea, with guidance from experienced entrepreneurs and mentors
Career opportunities
- Entrepreneur
- Small business owner/operator
- Innovation manager
- Digital strategist
- Business analyst
Program structure
Introductory courses (7) 84 units
BUS101 Environmental Health Risk Management
BUS102 Introduction to the Creative Industries
BUS104 Introduction to Screen and Media Industries
BUS105 Playing with Words: an Introduction to Creative Writing Craft
BUS106 Performance 1
BUS108 Creative Production
COR109 Exploring Twentieth Century Theatre
Developing and Graduate courses (10) 180 units
BUS203 Writing for Screens
CMN204 Animation Principles, Process and Production
DIG200 Screen Media and Pop Culture
DIG201 Screen Media Production
DIG202 Running Meetings, Incentives, Conventions and Exhibitions (M.I.C.E) industry events
BUS306 Screen Media: Showcase in Practice
BUS320 Design Capstone
DIG301 Work Integrated Learning Project
ENT311 Work Integrated Learning Placement
DIG300 Communication and Thought
Elective courses (7) 84 units
Students are encouraged to use these electives to study courses in the following Business discipline areas:
Marketing
Entrepreneurship
Information Systems
Management
Note: Program structures are subject to change. Not all USC courses are available on every USC campus.
Total units: 288
Recommended study sequences
Program requirements and notes
Program requirements
In order to graduate you must:
- Successfully complete 288 units as outlined in the Program Structure
- Complete no more than 10 introductory level (100 coded) courses
Program notes
- Completing this program within the specified (full-time) duration is based on studying 48 unit points per semester (normally 4 courses) and following the recommended study sequence
- The unit value of all courses is 12 units unless otherwise specified
- It is each students responsibility to enrol correctly according to your course requisites, program rules and requirements and be aware of the academic calendar dates
- Courses within this program are assessed using a variety of assessment methods which may include essays, seminar presentations, reports, in-class tests and examinations
- As part of your USC program, you may apply to Study Overseas to undertake courses with an overseas higher education provider
- Only a full-time study option is available to international students on a Student Visa
- Refer to the Managing your progression page for help in understanding your program structure, reviewing your progress and planning remaining courses.