Graduate Diploma in Communication | UniSC | University of the Sunshine Coast, Queensland, Australia

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Graduate Diploma in Communication

  • Enhance your writing and communication skills
  • Discover the nuances of journalistic reporting
  • Create a portfolio of published works

Program summary

Program title: Graduate Diploma in Communication
Award abbreviation:
GDComn
Degree type: coursework
Study mode: on campus
Duration: 1 year minimum full-time, 4 years maximum part-time.
Commence: Semester 1 or Semester 2
Fee type 2012: postgraduate coursework places, international fee-paying places
Total courses: 8
USC program code: AR641
CRICOS code: 058564G

Develop your writing proficiency and improve your job prospects.

The Graduate Certificate or Graduate Diploma in Communication offers you an opportunity to develop skills in contemporary communication. The programs will be attractive to professionals in the corporate or government sectors looking to upgrade their qualifications and expertise in a short time, and gain a qualification that has relevance, currency and credibility. The ability to write and communicate well is becoming increasingly important. Employers are looking for people with the ability to write and communicate in an effective, efficient and lucid fashion. These programs impart knowledge and skills for both professional and business writing, and written communication in general.

The coursework-based Master of Communication is for those who want to develop or enrich their expertise in the rapidly expanding field of professional communication. It is ideal if you have studied in another discipline and wish to make a transition to journalism, professional writing, editing or public relations. Many media organisations place a premium on recruiting staff with degrees in fields such as science, law and business that also have postgraduate qualifications in relevant fields of communication.

You have the opportunity to specialise in the broad area of Communication Studies or the specific fields of Journalism, Public Relations or Creative Writing. Overall, you undertake the equivalent of 12 courses. After completing eight courses, five of which are electives, you complete a research project in which you choose to either research for and write a thesis of 16,000 to 20,000 words, or complete an industry-based research project. The research component involves individualised research relevant to your key area/s of interest as a professional communicator. It is equivalent in value to four courses.

You attend lectures and tutorials with undergraduate students but learning and assessment tasks are commensurate with a postgraduate standing. Because of this standing, you will be exempt from many course prerequisites although you must complete compulsory courses in your selected areas of specialisation. Research components of the program must be approved by the Program Leader, and are based on the availability of supervisory staff with relevant expertise.

Admission requirements

Candidates for this award are normally required to hold a Bachelor’s degree or a relevant Graduate Certificate. To be eligible to undertake this award, students must not have undertaken a previous undergraduate degree or a major or minor in communication studies. Students cannot undertake any course in this degree that they have completed previously at an undergraduate level. Entry by non-graduates who have extensive relevant industry experience may be considered on a case-by-case basis by the Dean, Faculty of Arts and Social Sciences.

Program objectives

On completion of this program students should be able to:

  • demonstrate proficiency in areas of professional writing
  • identify and evaluate a particular audience, and develop the styles of written communication and modes of delivery accordingly
  • identify the generic conventions of different forms of written communication
  • analyse written and oral communications in order to identify and implement proper drafting, revising, and editing techniques.
  • graduate and pursue further vocational studies and apply theoretically advanced approaches to communication studies
Enquiries

Faculty of Arts and Business
Tel: +61 7 5430 1259

Program Leader
Dr Rod McCulloch
Tel: +61 7 5459 4867
Email: rmcullo@usc.edu.au

Study Plan

This Study Plan is valid from Study Period 1, 2011.

For students who commenced study in this program prior to Study Period 1, 2011:

  • Find the Student Handbook for the semester in which you commenced.
  • Select the program in which you are enrolled.
  • Scroll down to your relevant Program Structure.
Program requirements and notes
  • Students are required to seek approval from the Faculty of Arts and Social Sciences prior to enrolling into CMN574
  • Completing this program within the specified (full-time) duration is based on studying 48 unit points per semester (normally 4 courses).
  • The Graduate Diploma articulates into the Master of Communication. Students who undertake courses in the Graduate Diploma can apply for up to 8 courses advanced standing into the coursework components only of the Master of Communication.
  • Only a full-time study option is available to international students on a Student Visa.
Required courses: (2)
CourseSemester of offerUnitsRequisites
CMN102 Fluids, Waves and Thermodynamics
CMN574 Advanced Research Methods and Statistics

PLUS select 1 course from:

CourseSemester of offerUnitsRequisites
CMN116 Structural Engineering
CMN120 Mechanics of Materials
CMN130 Engineering Materials
CMN140 Construction Technology

PLUS select 5 courses from:

CourseSemester of offerUnitsRequisites
CMN213 Engineering Sustainable Design
CMN214 Advanced Soil Mechanics
CMN216 Concrete Structures and Technology
CMN218 Introduction to Sustainable Energy Systems
CMN222 Engineering Hydrology
CMN224 Reservoir and Stormwater Engineering
CMN226 Design of Wastewater Treatment Systems
CMN227 Design of Water Supply Systems
CMN228 Introduction to Weather and Climate
CMN229 Applied Spatial Analysis and Geoprocessing
CMN231 Applied Systems Modelling
CMN235 Communication Theory and Practice
CMN237 Research Design: Methodology and Literature Review
CMN238 Introduction to Creative Writing
CMN240 Public Relations Strategies and Tactics
CMN243 Introduction to Journalism
CMN246 Introduction to Creative Advertising
CMN247 Editing for the Communications Professional
CMN248 Computer-Assisted Reporting
CMN249 Crisis and Issues Management
CMN251 Media and Community Relations
CMN256 Multimedia Advertising
CMN260 Advertising Campaigns
CMN266 Advertising: Copy and Image
CMN267 News Rounds
EGL201 The Writer and the Law
EGL285 Media and Promotion: Tourism and Hospitality
ENP240 Communication Campaign Planning
INT270 News Writing: Print and Broadcast

TOTAL UNITS 96

# Students are required to seek approval from the Faculty of Arts and Social Sciences prior to enrolling in this course.