Student Handbook, Semester 1, 2012: Graduate Certificate in Communication | UniSC | University of the Sunshine Coast, Queensland, Australia

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Student Handbook, Semester 1, 2012: Graduate Certificate in Communication

  • Enhance your writing and communication skills
  • Discover the nuances of journalistic reporting
  • Create a portfolio of published works

Program summary

Program title: Graduate Certificate in Communication
Award abbreviation:
GCComn
Degree type: coursework
Study mode: on campus
Duration: 6 months minimum full-time, 2 years maximum part-time
Commence: Semester 1 or Semester 2
Fee type 2012: postgraduate coursework places, international fee-paying places
Total courses: 4
USC program code: AR541
CRICOS code: 058562J

Develop your writing proficiency and improve your job prospects.

The Graduate Certificate or Graduate Diploma in Communication offers you an opportunity to develop skills in contemporary communication. The programs will be attractive to professionals in the corporate or government sectors looking to upgrade their qualifications and expertise in a short time, and gain a qualification that has relevance, currency and credibility. The ability to write and communicate well is becoming increasingly important. Employers are looking for people with the ability to write and communicate in an effective, efficient and lucid fashion. These programs impart knowledge and skills for both professional and business writing, and written communication in general.

The coursework-based Master of Communication is for those who want to develop or enrich their expertise in the rapidly expanding field of professional communication. It is ideal if you have studied in another discipline and wish to make a transition to journalism, professional writing, editing or public relations. Many media organisations place a premium on recruiting staff with degrees in fields such as science, law and business that also have postgraduate qualifications in relevant fields of communication.

You have the opportunity to specialise in the broad area of Communication Studies or the specific fields of Journalism, Public Relations or Creative Writing. Overall, you undertake the equivalent of 12 courses. After completing eight courses, five of which are electives, you complete a research project in which you choose to either research for and write a thesis of 16,000 to 20,000 words, or complete an industry-based research project. The research component involves individualised research relevant to your key area/s of interest as a professional communicator. It is equivalent in value to four courses.

You attend lectures and tutorials with undergraduate students but learning and assessment tasks are commensurate with a postgraduate standing. Because of this standing, you will be exempt from many course prerequisites although you must complete compulsory courses in your selected areas of specialisation. Research components of the program must be approved by the Program Leader, and are based on the availability of supervisory staff with relevant expertise.

Admission requirements

A student entering the Graduate Certificate program will normally be required to hold an undergraduate degree, or equivalent, from a recognised higher education institution. Entry by non-graduates who have extensive relevant industry experience may be considered on a case-by-case basis by the Dean, Faculty of Arts and Social Sciences.

Program objectives

On completion of this program students should be able to:

  • demonstrate proficiency in areas of professional writing
  • identify and evaluate a particular audience, and develop the styles of written communication and modes of delivery accordingly
  • identify the generic conventions of different forms of written communication
  • analyse written and oral communications in order to identify and implement proper drafting, revising, and editing techniques.
  • graduate and pursue further vocational studies and apply theoretically advanced approaches to communication studies
Enquiries

Faculty of Arts and Business
Tel: +61 7 5430 1259

Program Leader
Dr Rod McCulloch
Tel: +61 7 5459 4867
Email: rmcullo@usc.edu.au

Program structure

Program requirements and notes
  • Students are required to successfully complete the 4 required courses as listed below.
  • Completing this program within the specified (full-time) duration is based on studying 48 unit points per semester (normally 4 courses).
  • Only a full-time study option is available to international students on a Student Visa.
  • When enrolling, refer to the [TabLink top Study Plan]Study Plan.
Introductory courses

Select 1 intrductory course from:
CMN102 Event Management
CMN116 Quantitative Data Analysis
CMN120 Leading and Managing Organisational Change
CMN130 Project Management
CMN140 Cultural Intelligence for International Business Managers

Advanced courses

Select 3 advanced courses from:
CMN213 Managing Knowledge Assets
CMN214 Leadership Development
CMN216 Marketing Strategy
CMN218 Property Management
CMN224 Communication and Thought
CMN226 Education Research an Introduction
CMN227 Professional Learning Project
CMN228 Professional Learning I
CMN229 Curriculum Development and Evaluation
CMN231 Pedagogies for Engagement
CMN235 Leadership for Learning Communities
CMN237 Assessment: Principles and Practices
CMN238 Contemporary Issues in Education
CMN240 Research Methods in Education
CMN243 Second Language Acquisition and Learning
CMN246 Second Language Teaching Methodologies
CMN247 Education Research an Introduction
CMN248 Research Methods in Education
CMN249 Designing a Research Project Proposal
CMN251 Education Research Project
CMN256 Professional Learning I
CMN260 Curriculum Development and Evaluation
CMN266 Pedagogies for Engagement
CMN267 Leadership for Learning Communities
EGL201 Assessment: Principles and Practices
EGL285 Contemporary Issues in Education
ENP240 Second Language Acquisition and Learning

TOTAL UNITS 48

Study Plan

The Graduate Certificate in Communication Study Plan is for students commencing in the current semester.

Required courses (4)

Select 1 course from:

CourseSemester of offerUnitsRequisites
CMN102 Business Law and Ethics
CMN116 Planning and Environmental Law
CMN120 Rural and Regional Sustainability
CMN130 Landscapes, place and people
CMN140 Regional Infrastructure Planning

PLUS select 3 courses from:
CourseSemester of offerUnitsRequisites
CMN213 Coastal and Marine Systems
CMN214 Environmental and Resource Economics
CMN216 Climate Change Adaptation
CMN218 Introduction to Climate Change Mitigation
CMN224 Physical Geography and Mapping
CMN226 Property and Asset Management
CMN227 Environmental Health Risk Management
CMN228 Biodiversity and Ecology
CMN229 Engineering Project 1
CMN231 Engineering Project 2
CMN235 Innovation and Creative Decision Making
CMN237 Marketing Foundations
CMN238 Managing Research
CMN240 Entrepreneurship
CMN243 Financial Statement Analysis
CMN246 Informatics for Managers
CMN247 Organisational Behaviour
CMN248 Economics for Managers
CMN249 Law and Business
CMN251 Understanding Leadership
CMN256 Corporate Governance
CMN260 Business Strategy
CMN266 Financial Management
CMN267 Ethics and Corporate Social Responsibility
EGL201 Human Resource Management
EGL285 New Business Planning
ENP240 Strategic Performance Measurement Systems

TOTAL UNITS 48