Non-production environment - wwwtest.usc.edu.au

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Creative Advertising

The Creative Advertising major prepares you for creative and strategic roles in the dynamic advertising industry.

You’ll study communication and advertising theories and develop your practical skills through industry projects for real clients. You’ll also learn about copywriting, new media advertising, advertising planning and design.

This major develops your professional skills in communication, creative problem solving, teamwork, time management and leadership – transferable skills that are valuable in any career.

Career opportunities

Account executive, copywriter, creative director, account planner, art director, advertising designer.

Major (8)

For a major in Creative Advertising, students must successfully complete 8 courses:

Course	Semester of offer	Units	Requisites
CMN140 Creative Engagement
DES105 Sensing Environments
CMN204 Design Capstone
CMN213 Work Integrated Learning Project
CMN224 Work Integrated Learning Placement
CMN226 Introduction to Criminology
DES211 Understanding Crime

PLUS select 1 course from:

Course	Semester of offer	Units	Requisites
CMN311 Punishment and Corrections
CMN312 Policing

*Available to be studied online

Minor (4)

For a minor in Creative Advertising, students must successfully complete 4 courses:

Course	Semester of offer	Units	Requisites
CMN140 Justice and the Australian Legal System
CMN204 Foundations of Human Behaviour
CMN224 Australian Society: How does(n't) it work? - An Introduction to Sociology
CMN226 Applied Crime Prevention