Non-production environment - wwwtest.usc.edu.au

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Creative Advertising

The Creative Advertising major prepares you for creative and strategic roles in the dynamic advertising industry.

You’ll study communication and advertising theories and develop your practical skills through industry projects for real clients. You’ll also learn about copywriting, new media advertising, advertising planning and design.

This major develops your professional skills in communication, creative problem solving, teamwork, time management and leadership – transferable skills that are valuable in any career.

Career opportunities

Account executive, copywriter, creative director, account planner, art director, advertising designer.

Major (8)

For a major in Creative Advertising, students must successfully complete 8 courses:

Course	Semester of offer	Units	Requisites
CMN140 Chemistry
DES105 Science Research Methods
CMN204 Introductory Calculus
CMN213 Australian Society: How does(n't) it work? - An Introduction to Sociology
CMN224 Group Processes and Practice
CMN226 Introduction to Social Work Practice Theories
DES211 Communication and Thought

PLUS select 1 course from:

Course	Semester of offer	Units	Requisites
CMN311 Introductory Counselling Skills
CMN312 Foundations of Human Behaviour

*Available to be studied online

Minor (4)

For a minor in Creative Advertising, students must successfully complete 4 courses:

Course	Semester of offer	Units	Requisites
CMN140 Introduction to Indigenous Australia
CMN204 Introduction to Social Work and Human Services
CMN224 Social Justice, Welfare and the State
CMN226 Mental Health and Wellbeing