Creative Advertising | UniSC | University of the Sunshine Coast, Queensland, Australia

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Creative Advertising

The Creative Advertising major prepares you for creative and strategic roles in the dynamic advertising industry.

You’ll study communication and advertising theories and develop your practical skills through industry projects for real clients. You’ll also learn about copywriting, new media advertising, advertising planning and design.

This major develops your professional skills in communication, creative problem solving, teamwork, time management and leadership – transferable skills that are valuable in any career.

Career opportunities

Account executive, copywriter, creative director, account planner, art director, advertising designer.

Major (8)

For a major in Creative Advertising, students must successfully complete 8 courses:

CourseSemester of offerUnitsRequisites
CMN140 Corporate Governance and Social Responsibility
DES105 Event Management
CMN204 Technology and Innovation in Tourism, Leisure and Events
CMN213 Business Events
CMN224 Introduction to Creative Advertising
CMN226 Introduction to Design and Concept
CMN311 Social Media: Content Curation and Creation
DES211 Editing for the Communications Professional

Minor (4)

For a minor in Creative Advertising, students must successfully complete 4 courses:

CourseSemester of offerUnitsRequisites
CMN140 Advertising Campaigns
CMN204 Advertising: Copy and Image
CMN224 Industry Project 1: Communication, Creativity and Design
CMN226 Visual Identity