This Bachelor of Business - Marketing major Study Plan is for students commencing in the current semester at USC Fraser Coast.
USC Fraser Coast students please note:
- Not all courses are offered at Fraser Coast each semester.
- Elective options for a semester will be visible on release of the timetable for the relevant semester. Only the current semester Class Timetable is available at this point in time. Please contact Student Central Fraser Coast for additional support.
- For detailed course information (including requisites), refer to individual course descriptions.
- Year 2 courses will be offered at Fraser Coast from 2018
- Year 3 courses will be offered at Fraser Coast from 2019
Year 1
Semester 2
COR109 Corporate Governance and Social Responsibility
BUS101 Contemporary and Emerging Marketing Perspectives
BUS106 International Marketing
BUS108 Brand Management
Semester 1
BUS102 Communication and Thought
BUS104 Business Analytics
BUS105 Accounting for Business
PLUS select 1 elective course from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
Year
Year 2 courses will be offered at Fraser Coast from 2018
Semester 2
MKG220 Introduction to Informatics
MKG222 Introduction to Economics
PLUS select 1 elective course from the School of Business (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from School of Business.
PLUS select 1 developing and graduate level (200 / 300 coded) elective course from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
Semester 1
BUS203 Introduction to Management
MKG210 Introduction to Marketing
MKG211 Marketing Communication
PLUS select 1 elective course from the School of Business (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from School of Business.
Year 3
Year 2 courses will be offered at Fraser Coast from 2019
Semester 2
BUS320 Marketing of Social Causes
MKG324 Business Law and Ethics
PLUS select either 1 course from:
MKG221 Consumer Behaviour
MKG321 Services Marketing
OR select 1 developing and graduate level (200 / 300 coded) elective course from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
PLUS select 1 developing and graduate level (200 / 300 coded) elective course from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
Semester 1
MKG322 Corporate Governance and Social Responsibility
PLUS select either 1 course from:
IBS310 Contemporary and Emerging Marketing Perspectives
MKG212 Sport and Event Marketing
OR select 1 developing and graduate level (200 / 300 coded) elective course from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
PLUS select 2 developing and graduate level (200 / 300 coded) elective courses from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
If you have not yet successfully completed MKG221 Marketing Research Project or MKG321 Brand Management you must complete either IBS310 or MKG212.