Bachelor of Business / Bachelor of Social Science (Psychology) | UniSC | University of the Sunshine Coast, Queensland, Australia

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Bachelor of Business / Bachelor of Social Science (Psychology)

Succeed in business by understanding people

Understanding how people think is fundamental to success as a business leader. In this program, you’ll learn about human behaviour and how it can be applied to business in areas such as sales and marketing, tourism events and leisure management, or entrepreneurship. You’ll study practical business concepts including economics, management, international trade law, corporate governance and social responsibility. You’ll also learn about cognitive, social, physiological and intercultural psychologies, giving you an excellent grounding to make an impact across the business sector.

New in 2020

Study locations QTAC code
  • Sunshine Coast 017411
  • Moreton Bay 014621
Minimum selection threshold
OP - New program Rank - New program
UniSC program code
AB314
Commence
Semester 1 or Semester 2
Duration
4 years full time or equivalent part time
Study mode
Blended Learning
Recommended prior study
English
Fee type 2019
  • Commonwealth supported places
Total courses
32
Total units
384

Understanding how people think is fundamental to success as a business leader. In this program, you’ll learn about human behaviour and how it can be applied to business in areas such as sales and marketing, tourism events and leisure management, or entrepreneurship. You’ll study practical business concepts including economics, management, international trade law, corporate governance and social responsibility. You’ll also learn about cognitive, social, physiological and intercultural psychologies, giving you an excellent grounding to make an impact across the business sector.

In this degree you will:

  • Learn to creatively problem solve with innovative ideas to improve business strategy and growth
  • Gain practical experience through a 96-hour internship in the business sector
  • Participate in paid research assistant work relating to psychology in your second or third year of study
  • Develop specialist skills through your choice of discipline area, including economics, international business, human resource management and more
Career opportunities
  • Business management
  • Marketing management
  • Market research
  • International business
  • Digital marketing
  • Health and education services
  • Disability services
  • Entrepreneurship
  • Economics
Accreditation

This program is pending accreditation with the Australian Psychology Accreditation Council (APAC). Following successful completion of an accredited honours year – plus further accredited postgraduate study following the guidelines of the Psychologists Registration Board in their state or territory – graduates may be eligible for registration as a psychologist in that state or territory. Upon graduating, you may also be eligible to join the Australian Human Resources Institute.

Program structure

Business courses
Introductory courses (5) 60 units

BUS102 Secondary Professional Learning 4: The Professional Empowered and Engaged
BUS104 Economics for Managers
BUS105 Accounting for Managers
BUS106 Management Informatics
BUS108 Managing Organisations

Developing and Graduate courses (2) 24 units

BUS203 Managing People
BUS306 Supply Chain Sustainability and Risk Management
BUS320 Supply Chain Management

Major (8) 96 units
1 Major (96 units) selected from the USC Business School:
Psychology courses
Introductory courses (3) 36 units

COR109 Project Management Principles
PSY100 Project Risk
PSY101 Project Planning

Developing and Graduate courses (8) 96 units

PSY200 Introduction to Marketing
PSY201 International Marketing
PSY202 Consumer Behaviour
PSY203 Services Marketing
PSY204 Marketing Communication
PSY205 Marketing of Social Causes
PSY300 Brand Management
PSY301 Contemporary and Emerging Marketing Perspectives
PSY302 Introduction to Marketing
PSY303 Consumer Behaviour
PSY304 Services Marketing
PSY305 Marketing Communication
PSY306 Marketing in an International Environment
PSY307 Strategic Management

Elective courses

Select elective courses from the undergraduate elective course options. The number of electives is dependent on the Business major or minor chosen and the number of required courses included in that major or minor. Note that the total number of courses required to complete the program is 32 courses.

Note: Program structures are subject to change. Not all USC courses are available on every USC campus.

Total units: 384

Program requirements and notes

Program requirements

In order to graduate you must:

  • Successfully complete 384 units as outlined in the Program Structure
  • Complete no more than 10 introductory level (100 coded) courses
Program notes
  • Completing this program within the specified (full-time) duration is based on studying 48 unit points per semester (normally 4 courses) and following the recommended study sequence
  • The unit value of all courses is 12 units unless otherwise specified
  • It is each students responsibility to enrol correctly according to your course requisites, program rules and requirements and be aware of the academic calendar dates
  • Courses within this program are assessed using a variety of assessment methods which may include essays, seminar presentations, reports, in-class tests and examinations
  • As part of your USC program, you may apply to Study Overseas to undertake courses with an overseas higher education provider
  • Only a full-time study option is available to international students on a Student Visa
  • Refer to the Managing your progression page for help in understanding your program structure, reviewing your progress and planning remaining courses.