This Bachelor of Business - Marketing major Study Plan is for students commencing in Semester 2, 2015 at USC SouthBank.
There may be a limited selection of elective courses available at USC SouthBank campus.
Year 1
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| COR109 Introduction to the Creative Industries | |||
| BUS105 The Illuminated Screen: Introduction to Film and Television Studies | |||
| BUS106 Playing with Words : an Introduction to Creative Writing Craft | |||
| BUS108 Introduction to Journalism |
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| BUS102 Introduction to Creative Advertising | |||
| BUS104 Visual Journalism |
PLUS select 2 elective courses from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
Year 2
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| BUS101 Children, Media and Society | |||
| MKG220 Editing for the Communications Professional | |||
| MKG222 Media Publishing: Law & Ethics |
PLUS select 1 elective course from the School of Business courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from the School of Business).
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| BUS203 Social Media | |||
| MKG210 Social Media: Monitoring and Measurement | |||
| MKG211 Transmedia Storytelling Campaigns |
PLUS select 1 advanced level (200 / 300 coded) elective course from the School of Business courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from the School of Business).
Year 3
Semester 2
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| BUS320 Communication and Thought | |||
| MKG324 Introduction to Criminology |
PLUS select either 1 course from:
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| MKG221 Understanding Crime | |||
| MKG321 Punishment and Corrections |
OR select 1 advanced level (200 / 300 coded) elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
PLUS select 1 advanced level (200 / 300 coded) elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
Semester 1
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| MKG322 Policing |
PLUS select either 1 course from:
| Course | Semester of offer (Sunshine Coast) | Units | Requisites |
|---|---|---|---|
| IBS310 Applied Crime Prevention | |||
| MKG212 Fundamentals of Photographic Practice |
OR select 1 advanced level (200 / 300 coded) elective course from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
PLUS select 2 advanced level (200 / 300 coded) elective courses from the courses offered at USC SouthBank (a wider range of elective options can be studied at Sippy Downs campus from either Faculty Arts and Business or Science, Health, Education and Engineering).
If you have not yet successfully completed MKG221 Art, Design and Visual Culture or MKG321 Introduction to Design and Concept you must complete either IBS310 Typography or MKG212 Dramatic Languages.