Student Handbook, Semester 2, 2011: Creative Advertising | UniSC | University of the Sunshine Coast, Queensland, Australia

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Student Handbook, Semester 2, 2011: Creative Advertising

Major

For a major in Creative Advertising, students must successfully complete 8 courses:

Required courses: (8)

CourseSemester of offerUnitsRequisites
CMN140 Advanced Quantitative Research Methods
DES103 Introduction to Data Science
DES105 Database Design
CMN222 Database Programming
CMN224 Architecture and Systems Integration
CMN226 Introduction to Marketing
CMN248 Consumer Behaviour
CMN2IP1 Services Marketing

Minor

For a minor in Creative Advertising, students must successfully complete 4 courses:

Required courses: (4)

CourseSemester of offerUnitsRequisites
CMN140 Marketing Communication
CMN224 Marketing of Social Causes
CMN226 Brand Management
CMN248 Contemporary and Emerging Marketing Perspectives