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Creative Advertising

The Creative Advertising major prepares you for creative and strategic roles in the dynamic advertising industry.

You’ll study communication and advertising theories and develop your practical skills through industry projects for real clients. You’ll also learn about copywriting, new media advertising, advertising planning and design.

This major develops your professional skills in communication, creative problem solving, teamwork, time management and leadership – transferable skills that are valuable in any career.

Career opportunities

Account executive, copywriter, creative director, account planner, art director, advertising designer.

Major (8)

For a major in Creative Advertising, students must successfully complete 8 courses:

Course	Semester of offer	Units	Requisites
CMN140
DES105
CMN204
CMN213
CMN224
CMN226 Complementary Approaches to Food and Nutrition
DES211 Honours Reading Course

PLUS select 1 course from:

Course	Semester of offer	Units	Requisites
CMN311 Introduction to Research Concepts and Design
CMN312 Qualitative Research Methods

*Available to be studied online

Minor (4)

For a minor in Creative Advertising, students must successfully complete 4 courses:

Course	Semester of offer	Units	Requisites
CMN140 Advanced Quantitative Research Methods
CMN204 Dissertation
CMN224 Microbiology
CMN226 Food Studies