This Bachelor of Business - Marketing major Study Plan is for students commencing in the current semester at USC Gympie.
USC Gympie students please note:
- Not all courses are offered at USC Gympie each semester.
- Elective options for a semester will be visible on release of the timetable for the relevant semester. Only the current semester Class Timetable is available at this point in time. Please contact Student Central for additional support.
- For detailed course information (including requisites), refer to individual course descriptions.
Year 1
Semester 1
COR109 The Psychology of Learning
BUS102 Literacy and Numeracy Across the Curriculum
BUS104 Secondary Assessment and Reporting
BUS105 Using Data for Learning
Semester 2
BUS101 Secondary Professional Learning: The Professional Empowered and Engaged
BUS106 Communication and Thought
BUS108 Introduction to Economics
PLUS select 1 introductory level (100 coded) elective course from either faculty (search Class Timetable).
Year 2
Semester 1
BUS203 Introduction to Management
MKG210 Introduction to Marketing
MKG211 Business Analytics
PLUS select 1 elective course from the School of Business (search Class Timetable).
Semester 2
MKG220 Accounting for Business
MKG222 Introduction to Informatics
PLUS select 1 elective course from either faculty (search Class Timetable).
PLUS select 1 developing and graduate level (200 / 300 coded) elective course from either faculty (search Class Timetable).
Year 3
Semester 1
MKG322 Business Law and Ethics
PLUS select either 1 course from:
IBS310 Consumer Behaviour
MKG212 Services Marketing
OR select 1 developing and graduate level (200 / 300 coded) elective course from the School of Business (search Class Timetable).
PLUS select 2 developing and graduate level (200 / 300 coded) elective courses from either faculty (search Class Timetable).
Semester 2
BUS320 Marketing Communication
MKG324 Marketing of Social Causes
PLUS select either 1 course from:
MKG221 Brand Management
MKG321 International Marketing
OR select 1 developing and graduate level (200 / 300 coded) elective course from the School of Business (search Class Timetable).
PLUS select 1 developing and graduate level (200 / 300 coded) elective course from either faculty (search Class Timetable).
If you have not yet successfully completed IBS310 Food Marketing or MKG212 Corporate Governance and Social Responsibility you must complete either MKG221 Contemporary and Emerging Marketing Perspectives or MKG321 Sport and Event Marketing.