Bachelor of Business (Marketing) Study Plan - Pathway 1 | UniSC | University of the Sunshine Coast, Queensland, Australia

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Bachelor of Business (Marketing) Study Plan - Pathway 1

Pathway 1 - Marketing Research Major

Year 1
  • Two (2) core courses:
    • One core course should be studied in your first semester and one in your second semester
  • Six (6) required introductory (100 level) courses.
Core courses (2)

Select 2 core courses from:

CourseSemester of offer
(Sunshine Coast)
UnitsRequisites
COR109 Accounting Principles
COR110 Introduction to Economics
COR111 Introduction to Management
Introductory courses (6)
CourseSemester of offer
(Sunshine Coast)
UnitsRequisites
BUS102 Financial Accounting
BUS103 Law of Business Associations
BUS104 Business Law and Ethics
BUS105 Corporate Governance and Social Responsibility
BUS106 Business Finance
BUS108 Company Accounting
Year 2
  • One (1) required introductory (100 level) course.
  • Five (5) required advanced (200 / 300 level) courses.
  • Two (2) elective courses.
    • Of the 2 electives, 1 must be an advanced (200 / 300 level) course.
Required courses (6)
CourseSemester of offer
(Sunshine Coast)
UnitsRequisites
BUS211 Contemporary Accounting Issues
MKG210 Auditing and Professional Practice
MKG211 Management Accounting
BUS101 Communication and Thought
MKG220 Innovation, Creativity and Entrepreneurship

PLUS select 1 required course from:

CourseSemester of offer
(Sunshine Coast)
UnitsRequisites
IBS321 Environment, Technology and Sustainability
MKG221 Introduction to Economics
MKG222 Business Law and Ethics
MKG322 Introduction to Management
Elective courses (2)

Select 2 elective courses, 1 must be an advanced (200 / 300 level) course.

Year 3
  • Three (3) required advanced (200 / 300 level) courses.
  • Five (5) elective courses.
    • All must be advanced (200 / 300 level) courses.
Required courses (3)
CourseSemester of offer
(Sunshine Coast)
UnitsRequisites
BUS301 Introduction to Marketing
BUS320 Accounting for Business
MKG321 Introduction to Informatics
Elective courses (5)

Select 5 elective courses, all must be advanced (200 / 300 level) courses. Courses can be from either faculty (Arts and Business or Science, Health, Education and Engineering).