Student Handbook, Semester 1, 2013: Bachelor of Business (Marketing): Study Plan-Pathway 2 | UniSC | University of the Sunshine Coast, Queensland, Australia

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Student Handbook, Semester 1, 2013: Bachelor of Business (Marketing): Study Plan-Pathway 2

Pathway 2 - Applied Marketing Major

Year 1
  • Two (2) core courses:

One core course should be studied in your first semester and one in your second semester
  • Six (6) required introductory (100 level) courses.
  • Core courses (2)

    Select 2 core courses from:

    CourseSemester of offerUnitsRequisites
    COR109 Imagined Homelands: An Exploration of Australian Literature
    COR110 Wonderworlds: An Exploration of English Literature
    COR111 The English Language
    Introductory courses (6)
    CourseSemester of offerUnitsRequisites
    BUS102 Creativity and Literature: Chaucer to Romantics
    BUS103 Creativity and Literature: Victorians to Moderns
    BUS104 Upfront: History of Film in Australia
    BUS105 Editing for the Communications Professional
    BUS106 The English Language
    BUS108 The Text Files: An Introduction to Literary Studies


    Year 2
    • One (1) required introductory (100 level) course.
    • Six (6) required advanced (200/300 level) courses.
    • One (1) elective course.
    Required courses (7)
    CourseSemester of offerUnitsRequisites
    BUS211 Reality Bites: An Exploration of Non-Fiction
    MKG210 Imagined Homelands: An Exploration of Australian Literature
    MKG211 Wonderworlds: An Exploration of English Literature
    BUS101 Business Law and Ethics
    MKG220 Law of Business Associations
    MKG221 Taxation Law and Practice
    MKG222 Employment and Industrial Law
    Elective courses (1)

    Select 1 elective course. Course can be from either faculty (Arts and Business or Science, Health, Education and Engineering).

    Year 3
    • Three (3) required advanced (200/300 level) courses.
    • Five (5) elective courses.
      All must be advanced (200/300 level) courses.
    Required courses (3)


    CourseSemester of offerUnitsRequisites
    BUS320 Property Law
    IBS310 Communication and Thought
    MKG322 Innovation, Creativity and Entrepreneurship
    Elective courses (5)

    Select 5 elective courses, all must be advanced (200/300 level) courses. Courses can be from either faculty (Arts and Business or Science, Health, Education and Engineering).