QTAC Code: 011031
OP/Rank for 2004 Entry: OP-11 / Rank-77
Award Abbreviation: BA(Des&Comm)
Duration: 3 years full-time or equivalent part-time
Total Units: 288
Recommended Prior Study: English
CRICOS Code: 030280E

NEW STUDENTS: Choosing courses for 2005

Program Structure

Core Courses

2 required courses:
COR109 Communication and Thought
COR110 Innovation, Creativity and Entrepreneurship

Introductory Courses

3 required courses:
ADN100 Introduction to Computer-Based Art and Design
ADN112 Visualisation and the Digital Image
CMN110 Australian Media Industries: Introduction to Communication Studies
Plus:
2 introductory courses from another Faculty of Arts and Social Sciences area of study other than Computer-Based Art and Design

Advanced Courses

Choose 6 courses from:
ADN211 Computer-Based Art and Design: Graphics/Imaging A (Design and Process)
ADN212 Computer-Based Art and Design: Graphics/Imaging B (Design and Context)
ADN213 Computer-Based Art and Design: Graphics/Imaging C (Corporate Identity and Project Management)
ADN214 Computer-Based Art and Design: Graphics/Imaging D (Visual Identity and Exhibition Design)
ADN215 Computer-Based Art and Design: Electronic Media A (Interface Design)
ADN216 Computer-Based Art and Design: Electronic Media B (Multimedia Architecture and Navigation)
ADN217 Computer-Based Art and Design: Electronic Media C (Interactive Media Design)
ADN218 Computer-Based Art and Design: Electronic Media D (Digital Video and Sound)
ADN219 Computer-Based Art and Design: E (Professional Project)
ADN270 Industry Research Project
ADN273 Computer-Based Art and Design: Electronic Media F (Vector Based Web Animation)
Plus - choose 6 courses from:
CMN211 Small Screen, Big Business: The Television Industry
CMN212 Creative Event Management
CMN213 Editing for the Communications Professional
CMN214 Computer-Assisted Reporting
CMN226 Advertising: Copy and Image
CMN227 News Rounds
CMN228 The Writer and the Law
CMN229 Media and Promotion: Tourism and Hospitality
CMN230 Business Communication
CMN231 Communication Campaign Planning
CMN233 Non-Fiction Writing for the Screen
CMN235 News Writing: Print and Broadcast
CMN237 Writing for the Web
CMN250 Media Relations

Elective Courses

Choose 5 elective courses from any faculty ( Arts and Social Sciences, Business or Science)

Course Substitution: The GO (Global Opportunities) Program

As part of their USC program, students may apply to participate in the GO Program to undertake courses with an overseas higher education provider

Program Requirements and Notes

1. Students undertaking studies in CBAD who have not studied Art at senior level, or who do not have experience with drawing and visual communication are encouraged to enrol in ADN110 during their first year of study.
2. No more than 10 introductory courses are to be completed, including Core Courses, in the BA(Des&Comm).
3. No courses may be counted towards more than one major or one minor.
4. Some of the required introductory courses count towards some majors and minors.
5. A maximum of 6 Business or Science courses (76 units) can be included in the BA(Des&Comm).
6. An introductory level course has a number less than 200 in its course code. An advanced level course has a number greater than 200 and less than 400 in its course code.
7. Refer to the Academic Rules.
8. Refer to Explanation of Terms.
9. Refer to the Recommended Enrolment Patterns.

Enquiries

Bruce Williams
Faculty of Arts and Social Sciences
Tel: +61 7 5430 1259; Email: bwillia4@usc.edu.au