In this digital age, even a small business can market internationally. However, regardless of business size and technical innovation, successful international marketing requires a strong understanding in the many aspects of marketing to a different country. In this course, you will gain theoretical and practical experience in researching and developing a new international marketing plan for a real client situation.

Course detail

Prerequisite

BUS105

Semester of offer Subject to change

• Sunshine Coast: Not Currently Offered
• Moreton Bay: Not Currently Offered
• South Bank: Not Currently Offered
• Online: Not Currently Offered

Units

12.00

Tuition fee

1.4B:Accounting, Business, Law, Economics, Management

Census date

Academic Calendar

Class timetable

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Course outline

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Students enrolled in this course should check the course Canvas site to ensure that they are accessing the most recent approved version of the course outline.