Transnational Management
IBS 220 (Offering: 2003)

Description

The impact of the international environment upon the firm is of utmost importance to international business managers. To maintain competitive advantage in the everchanging international marketplace, managers must respond in a manner which maximises the firm's strategic position. Different organisational forms and a clear understanding of the impact of culture provide scope for firms to maintain competitive advantage in international markets. This course provides students with the ability to analyse the impact of international environment upon the firm and management. Students will examine how management and the firm respond to change in an international market. Also examined are dimensions of management practice to assess a firm's capacity to respond proactively. The course also looks at different organisational forms, strategic responses, and major functional processes of firms.

Major(s)/Minors(s): International Business Management, Management

Usual Semester of offer: Semester 2

Other Information

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